The following details the website work we would like to have in place for the uPortal 4 marketing. Please use the current site (http://www.jasig.org/uportal) for reference to existing pages. The notes below mainly highlight the changes we would like to see. Other improvement suggestions are welcome.

Common among all pages

1. Keep in mind the rest of the Jasig website
2. Include new logo
3. Contemporary look
4. Remove donate button
5. Items in lower left below navigation can be reconsidered
6. Preserving Jasig brand
7. Also highlighting the individual project brands

Pages

uPortal

...

• By higher ed, for higher ed
• But what makes us different?
• Don't shoot too high, put on airs or look too much like a just another vendor

...

• Focus on higher ed
• Standards compliance
• Much better at integration
• DLM
• Set of portlets

Overview

1. Highlight uPortal 4 - download the latest, youtube widget pointing to uPortal video
2. Quick access to Portlets, uMobile, downloads, features, benefits, documentation (PDF of manual), gallery, case studies, demo
3. Scrolling (horizontal?) list of deployments, perhaps logos
4. News - latest
5. Events (with iCal feed)
6. Links to social networking
7. try uportal free ... forever!
8. News and EventsRSS news feed
9. iCal feed

Overview

uPortal is the leading open source enterprise portal framework built by and for the higher education community. uPortal continues to evolve through contributions from its global community and is supported by resources, grants, donations, and memberships fees from academic institutions, commercial affiliates, and non-profit foundations.

Portal uPortal is built on open standards-based technologies such as Java and XML, and enables easy, standards-based integration with authentication and security infrastructures, single sign-on secure access, campus applications, web-based content, and end user customization. It uPortal can easily integrate with other enterprise systems and can be customized for specific local needs. The powerful layout management system enables a dynamic, personal view for users with multiple roles. The user experience is further enahnced and made accessible through use of the Fluid skinning system. uPortal is one of the most widely deployed open source enterprise portal frameworks, having been adopted by hundreds of higher education institutions and the eResearch community, , K-12 schools and research communities world wide.

uPortal is mobile-ready
accessibilityfor a wide variety of mobile devices! A mobile theme is included for out-of-the box compatibility with mobile browsers. Native mobile apps can easily be developed using the companion uMobile framework. This allows for easy deployment of native iPhone or Android campus apps that can include authentication, personalization and user customization.

Forever Free!
You may download uPortal and use it on your site at no cost. real open sourceuPortal, unlike Unlike our competitors, uPortal is 100% free open source software managed by Jasig. Our community has access to all releases of the uPortal software with absolutely no costs. We welcome contributions from our community of all types and sizes. For more information see, <link to open source page>.

<download box>

<link to Features> <link to Benefits> <link to user stories> <link to portlets>

<news> <events>

Features

1. Highlight features - 15-20 features
2. Similar to http://www.liferay.com/products/liferay-portal/features/portal
3. Point to the portlets page
4. Screen shots
5. Be consistent with the Unicon brochure

...

1. How schools have solved problems
2. Links to youtube videos
3. Screen shots of portals, portlets

News and Events

See It

Screencasts/YouTube/Slideshare

...